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Branch Performance Trends and Metrics in Retail Banking

Dale Johnson, Director, Novantas

Managing the branch network in today’s digitalized environment has become a challenge for banks. With fast changing customer behaviors and large amounts of customer data available, banks can easily miss cues that would allow them to optimize for customer needs and sales performance, especially in the crucial first 90 days a customer is with the bank.

Join us on Tuesday, April 25th from 2pm – 3pm EST for a deep dive on new data and metrics banks can leverage to establish a higher success in acquisition and on-boarding programs. In this session, our workforce and branch performance experts will provide insights on top trends and challenges retail banks are experiencing in their branch networks.

We will focus on key topics including:

  • Branch traffic trends – What are the trends in branch arrival and the impact on sales volumes?
  • New household acquisition – What are the challenges of today and future? What are regionalized differences in performance?
  • Account penetration of new households and cross sell to existing households – What impact does relationship depth have on sales results?

For more information, contact Novantas Marketing

+1 (212) 901-2772


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